Google Eric Schimdt on Newspapers

" *How about just buying them?*

I don't think our purchasing a newspaper would solve the business problems. It would help solidify the ownership structure, but it doesn't solve the underlying problem in the business. Until we can answer that question we're in this uncomfortable conversation.... The fundamental question you're asking is, Why does Google not write large checks to newspapers? We're careful at Google with our money. We write large checks when we have a great strategy. And we don't yet have that strategy "

The video here : http://www.youtube.com/watch?v=rD_x9LW5QRg&feature=PlayList&p=5EDAB37EA1823E58&index=1